Stop Marketing to Kids (M2K)

Our Vision 

The Stop Marketing to Kids Coalition envisions a future for Canada where children and parents make nutritious food choices in an environment free of influence from food and beverage marketing to children.

What We Do 

The Stop Marketing to Kids Coalition aims to build awareness about the effects of food and beverage marketing to children in Canada.

Our Coalition unifies stakeholders through evidence-based research and our policy recommendation, the Ottawa Principles. Through cross-sector collaboration and evidence-informed policy development, we encourage the government to pass federal legislation and adopt robust regulations that adequately protect children from commercial food and beverage marketing in Canada.

Who is the Stop Marketing to Kids Coalition?
The Stop Marketing to Kids Coalition is led by Heart & Stroke and the Childhood Obesity Foundation. We are governed by twelve Steering Committee member organizations. Our Coalition and 2016 policy recommendation, the Ottawa Principles are endorsed by over 120 organizations and notable health experts. Please visit the Stop Marketing to Kids Coalition website to find out more.